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Are you an eCommerce business who would like to invest in paid advertising? Well, you have come to the right place. Here at Ad Lab, we are a Magento eCommerce design agency who has the knowledge to help you turn your eCommerce business into a success with Paid Marketing channels. Display Ads is a campaign type you can build in Google Ads that h ...

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According to a recent study by Google, 55% of TV advertising goes unseen and unnoticed by viewers at home. This is largely down to the multitasking and decline in attention spans of viewers. In another Google study, it was found that 90% of millennials and generation Z say they have binge-watched videos with 40% binging content weekly, primarily t ...

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Every single day 3.5 billion searches are made using Google. A Google Search Campaign allows you to harness this traffic to boost the visibility of your business, increase traffic to your website, and generate more online sales! In Google Ads, you can create a Google Search Campaign that allows your business to appear alongside other search re ...

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Whether you want to utilise Google Shopping Ads for your business or are just interested in learning more about the digital advertising landscape, this blog post is for you. I’m going to delve into Ad Lab’s top 5 reasons you should be using Google Shopping Ads for your eCommerce business! In today’s digital climate, consumers are purchas ...

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Once you have mastered Google Analytics for Beginners, you will be ready to begin the Advanced Google Analytics course. You may have already read our last blog post on Google Analytics for Beginners and are now ready to take the next steps. If that’s the case you’ve come to the right place for all the best tips on how to pass the all-important ...

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Google Analytics is an online tool to help businesses monitor traffic to their website. Learning how to harness the data collected on Google Analytics can help you understand where the business is performing well and perhaps where you can improve further. In the digital era we currently live in, it’s essential now more than ever to learn how to ...

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Posted 2 months ago

After years of working for our clients advising on best practices for running a blog, building successful blogs that not only drive traffic to their website but also increase their online visibility by creating original and fresh content, and seeing them reap of the benefits, we’ve decided to drink our own champagne and launch a blog. Whether yo ...

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