Discover why content is king.
All major search engines and marketplaces have strict guidelines as to the character count and format of product titles, descriptions, attributes and categorisations which can increase their conversion and organic visibility.
We can enhance the on-page relevancy of a product category by optimising the page title, H1 and body content with uniquely written copy inclusive of keywords we want the category to rank for.
Major search engines favour websites which regularly publish uniquely written, rich and engaging website copy.
We help our clients to construct and distribute press releases designed to directly send a message to their target audience, whilst adhering to their brand guidelines and tone of voice.